This project was inspired by my appreciation of canned Spam, not email spam. For many Asian Americans, Spam has been a staple in our diets and is part of our various identities and histories. With major food shortages during WWII, Spam became a symbol of American generosity as well as immense suffering. Spam symbolizes Asian American adaptation and resiliency. I wanted to celebrate Spam in a modern quirky fashion by updating its website and social media presence.